Stamypor |
作者姓名:Wim Vanhaverbeke; Rein Nieland;Inge Leuverink;Femke van Hoven;Marijke van Wely; |
商品類型:Case (Field) | 商品編號:9B05M072 |
出版日期:2005/10/28 | 內容長度:23 頁 |
The New Business Development unit is part of DSM, a Dutch globally operated chemical company. The unit looks for promising new ideas to develop into start-up businesses. Stamypor is a new project that the New Business Development unit is working on and the team leader of the project must decide if it should be developed into a start-up company. Students will apply their knowledge about new product development, new product evaluation, the stage-gate .....more
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